Target the best-fit families and their student(s)
Calisto™ is a cloud-based solution that provides Independent K-12 schools with the intelligence needed to attract the right-fit families and students. Calisto™ applies predictive analytics at the family level, focusing on the key strategic question: What’s the likelihood that a family will enroll their child?
Calisto™ complements a school’s comprehensive marketing program by applying advanced analytics to its historical enrollment data and external data, including detailed demographic and socio-economic characteristics at the census level tract. Our analytics engines output understandable score reports that predict the likelihood that an individual prospective student and their family will choose to enroll in your school.
You can continually process new data, enabling you to discover the impact of various decision options instantly, so you can prioritize and focus your resources to reach the best-fit family and student. Results display in an understandable visual format, providing intelligent insight to use immediately in the enrollment process.